Jump is pleased to announce an exciting new partnership with Web Athletics for the creation of innovative educational content dedicated to athletics.
The first fruit of this collaboration is a splendid comic strip illustrating the phases of the long jump, created with the extraordinary participation of Larissa Iapichino and her father Gianni.
This colorful and engaging panel, designed to introduce young people to athletics in a fun way, is just the beginning of a larger project that will see the creation of other similar content in the coming months.
The initiative is part of the promotional activities of the comic “Athleticon”, produced by Web Athletics, which tells the adventures of a group of kids struggling with the organization of a school sports event.
“We are thrilled about this collaboration with Web Athletics”, says Silvia Saliti, Director of Jump. “We strongly believe in the educational power of sport and this initiative allows us to transmit the values of athletics to the new generations in an innovative and engaging way.”
The cartoon is already available on the website larissaiapichino.com, in the new section “educational-kids”, where young enthusiasts can find new content to learn the secrets of athletics while having fun.
Jump and Web Athletics thus confirm their commitment to promoting youth sports, using languages and tools that can speak directly to today’s kids.